View photo
Washington (AFP) - Snapchat will deliver "live stories" including behind-the-scenes footage from the "March Madness" NCAA basketball tournament under a partnership announced Thursday.
Turner Sports, the Time Warner unit which is one of the broadcasters for the annual collegiate tournament, announced a multiyear deal with the social network known for its disappearing messages which will allow Snapchat-contributed video from a variety of live sporting events.
The deal allows Snapchatters "to contribute their unique perspectives through video and photo Snaps" which will be compiled into a brief video that can be broadcast globally to millions of fans, according to a statement.